Korean wave, eh?
Apparently the Korean Wave is sweeping through Asia:
The lovelorn Yoshimura signed up last year with Rakuen Korea, a Japanese-Korean matchmaking service, to find her own Korean bachelor. And she is hardly alone. More than 6,400 female clients have signed up with the company, which says its popularity has skyrocketed since 2004, when “Winter Sonata” became the first of many hot Korean television dramas to hit Japan….
“South Koreans are so sweet and romantic — not at all like Japanese guys, who never say ‘I love you,’ ” Yoshimura said as she waited for her blind date, a single Korean man, in the 50th-floor bar of a chic Tokyo skyscraper.
D’oh, I’m living in the wrong place… or something. :) Oh yeah, and this gem:
Entertainment industry leaders in Seoul credit the phenomenon to good marketing coupled with an uncanny response throughout Asia to the expressive nature of the South Koreans — long dubbed the Italians of Asia. A hearty diet and two years of forced military duty, industry leaders and fans insist, have also made young South Korean men among the buffest in Asia.
I suppose the military duty does have some benefits.